✓ Artist Portfolio
​WHY? It showcases your work in a very professional way
WHEN? You can join the pdf to your emails when reaching out to potential clients or galleries for example

✓ Business Card
​WHY? So you can hand it out everytime you speak with someone about your art
WHEN? Simple: you need to have them AT ALL TIMES with you (even at the pool, I don’t care how, just find a way 😆)

✓ Certificate of Authenticity
​WHY? It is and looks professional + it shows your collectors that you are aware of the value of your art
WHEN? Everytime someone buys an original artwork from you, you give them a Certificate of Authenticity as a statement: “hell yeah, I’m that good!”

✓ Brochure with your offers
​WHY? It’s a great tool to introduce your offers on a compacted format
WHEN? Hand it out or have a pile ready at all your events (Exhibitions, Workshops…)

✓ Flyers & Posters for your exhibitions
WHY? Because no one will come to your exhibitions if you don’t promote them!
WHEN? Minimum a month before your exhibition – digital and printed

✓ List of Artworks + Data analysis
​WHY? To keep up with all the original pieces you’ve done since the beginning: when did you make them, which medium did you use, what size are they, did they get sold, who is the buyer, for which price…
WHEN? Everytime you create a new painting and everytime you make a sale (ok, let’s be honest, I often forget and catch up 2 months later but it doesn’t matter, it always ends up being up to date)

✓ List of Clients
​WHY? For your Customer Care ! You need to be able to know who your customers are and in particular who your best customers are in order to pamper them 🥰
WHEN? Everytime you get a new client

✓ Artist Invoice
​WHY? Some clients may ask you an invoice, you need to have one (that looks professionnal) ready to go
WHEN? Usually after a sale, mostly from doctor’s practices or companies than private persons

✓ Art Commission Quotation
​WHY? Some clients may ask you a quote, you need to have one (that looks professionnal) ready to go
WHEN? Before a commission

✓ Artworks Labels for your exhibitions
​WHY? If you just hang your paintings without any info (this includes your contact information but also the price), no one will reach out to buy them!
WHEN? Before each exhibition (you can reuse the labels of the artworks you haven’t sold.. until you increase your prices 😉)

✓ Sales form for your exhibitions
​WHY? Not to forget who bought this postcard or that calendar (usually we don’t forget who buys original paintings)
WHEN? Print it out before your exhibition and fill it out when you make a sale 😃